Best Practices and Pitfalls to Avoid in the BC Market

Participants learn about social norms and business practices in Canada to avoid awkward and rude behavior.

Previous sessions have helped you learn about the market and identify the supports available to get started. This session presents the best practices to develop when approaching an unfamiliar market.

As the saying goes: "In Rome, you must do as the Romans do". One of the biggest challenges in exporting abroad is bridging the cultural gap. The way people live and interact is shaped by culture, including the way they do business around the world. So understanding the local culture is critical to business success. To help you remember how to behave in an unfamiliar culture, a good strategy is to make a list of dos and don'ts.

Julien Mainguy, co-founder of Canada Talents, regularly hosts the Culture Gap workshop, which focuses on the importance of culture and its impact on the way you do business.

At the end of this webinar, participants will have a thorough understanding of social norms and business practices in Canada, which will allow them to avoid behaving in a way that could be misinterpreted as disrespectful.

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